Communication B.A.
Communication Major
The B.A. Communication major requires a minimum of 120 total hours to graduate. This total includes UNIFI/General Education requirements and the following specified major requirements, plus electives to complete the minimum of 120 hours. Students may choose to take a certificate to facilitate their path through the major.
| Required | ||
| Department Core: | ||
| CM CORE 1001 | Digital Toolbox | 3 |
| CM CORE 2020 | Communication Research Methods | 3 |
| COMM 3155 | Professional and Public Communication | 3 |
| CM CORE 3255 | Advocacy Campaigns | 3 |
| COMM 3455 | Creativity, Storytelling and Identity | 3 |
| CM CORE 4124 | Communication and Media Theories | 3 |
| CM CORE 3900/5900 | Internship in Communication and Media | 3 |
| Communication: | ||
| COMM 2256 | Performing Texts | 3 |
| or COMM 2257 | Argumentation and Debate | |
| or COMM DM 1630 | Start a Podcast | |
| COMM 2344 | Interpersonal Communication | 3 |
| or COMM 2205 | Group Communication | |
| or COMM 4344/5344 | Intercultural Communication | |
| COMM 4155/5155 | Organizational Communication Assessment | 3 |
| or COMM 4021/5021 | Quantitative Research Methods | |
| or COMM 4022/5022 | Qualitative Research Methods | |
| or COMM 4023/5023 | Rhetorical Research Methods | |
| COMM 3001 | Seminar in Communication: (Topic) | 3 |
| Select three from the following Theories and Concepts courses: | 9 | |
| Communication and Popular Culture | ||
| Selected Topics in Communication | ||
| Ethics in Communication | ||
| Organizational Communication | ||
| Practicing Public Advocacy | ||
| Health Communication | ||
| Inclusive Leadership in the Workplace | ||
| Organizational Cultures and Communication | ||
| Rhetoric and Civic Culture | ||
| Visual Rhetoric | ||
| Political Communication | ||
| Freedom of Speech | ||
| Persuasion | ||
| Nonverbal Communication | ||
| Leadership Communication and Citizenship | ||
| Advanced Interpersonal Communication * | ||
| Communication and Conflict Management | ||
| Intercultural Communication | ||
| Gender Issues in Communication | ||
| Family Communication * | ||
| Performing History | ||
| Communication, Community, and Change | ||
| Voices from the Margin: Performance, Rhetoric, and Social Change | ||
| Cultural Performance | ||
| Digital Culture and Communication | ||
| Communication Education and Training | ||
| Readings in Performance Studies * | ||
| Total Hours | 42 | |
- *
These courses have additional prerequisites as follows:
COMM 4155/5155 has prerequisites of COMM 3055; junior standing.
COMM 4909/5909 has prerequisites of COMM 2256; COMM 4448/5448; junior standing.
COMM 4347/5347 and COMM 4322/5322 have prerequisite of COMM 2344.
Four-Year Plan
Communication, B.A.
This is a sample plan of study with a suggested sequencing of classes for the major. University electives may be applied to earn additional academic majors, minors, or certificates. Students should regularly meet with their academic advisor to plan their specific semester schedule to include UNIFI/General Education program and/or university elective hours required.
| Freshman | ||
|---|---|---|
| Fall | Hour | |
| COMM 1000 | Oral Communication | 3 |
| UNIFI/General Education or University Electives | 12 | |
| Hours | 15 | |
| Spring | ||
| COMM 2344 | Interpersonal Communication (or COMM 1205 Group Communication Skills or COMM 4344 Intercultural Communication) | 3 |
| UNIFI/General Education or University Electives | 12 | |
| Hours | 15 | |
| Sophomore | ||
| Fall | ||
| CM CORE 1001 | Digital Toolbox | 3 |
| CM CORE 2020 | Communication Research Methods | 3 |
| UNIFI/General Education or University Electives | 9 | |
| Hours | 15 | |
| Spring | ||
| COMM 3155 | Professional and Public Communication | 3 |
| COMM 2256 | Performing Texts (or COMM 2257 or COMM DM 1630) | 3 |
| UNIFI/General Education or University Electives | 10 | |
| Hours | 16 | |
| Junior | ||
| Fall | ||
| CM CORE 3255 | Advocacy Campaigns | 3 |
| Major Theories and Concepts Course | 3 | |
| CM CORE 4124 | Communication and Media Theories | 3 |
| UNIFI/General Education or University Electives | 6 | |
| Hours | 15 | |
| Spring | ||
| COMM 3455 | Creativity, Storytelling and Identity | 3 |
| COMM 4155 or COMM 4021 or COMM 4022 or COMM 4023 | 3 | |
| UNIFI/General Education or University Electives | 8 | |
| Hours | 14 | |
| Senior | ||
| Fall | ||
| CM CORE 3900/5900 | Internship in Communication and Media | 3 |
| Major Theories and Concepts Course | 3 | |
| UNIFI/General Education or University Electives | 9 | |
| Hours | 15 | |
| Spring | ||
| Major Theories and Concepts Course | 3 | |
| COMM 3001 | Seminar in Communication: (Topic) | 3 |
| UNIFI/General Education or University Electives | 9 | |
| Hours | 15 | |
| Total Hours | 120 | |
Learning Outcomes
Communication, B.A.
Goal #1: Apply knowledge (UNI learning goal: Program content knowledge)
- SLO 1: Connect communication and media knowledge (e.g theories, perspectives, principles, practices, skills, methodologies) with relevant experiences and/or new situations.
Goal #2: Communicate competently (UNI learning goal: Communication)
- SLO 2a: Communicate competently in a professional setting.
- SLO 2b: Create messages and/or digital content that reflect an understanding of the audience, purpose, and context.
- SLO 2c: Deliver messages and/or digital content in an appropriate and effective form.
Goal #3: Think critically (UNI learning goal: Critical thinking)
- SLO 3a: Think critically in a professional setting.
- SLO 3b: Critically evaluate issues, messages, or practices with a communication and media perspective.
Policies
Note: Students majoring in Public Relations must achieve a minimum grade of C (2.00) in all courses to be applied toward departmental majors or minors. To graduate with a major in Communication (Liberal Arts), Digital Media, Interactive Digital Studies, or Public Relations, a student must earn a cumulative GPA of 2.50.