2023-24 Academic Catalog
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Communication: Digital Media-Leadership, B.A.

Communication: Digital Media-Leadership, B.A.

This is a sample plan of study with a suggested sequencing of classes for the major.  University electives may be applied to earn additional academic majors, minors, or certificates.  Students should regularly meet with their academic advisor to plan their specific semester schedule to include UNIFI/General Education program and/or university elective hours required.

Plan of Study Grid
Freshman
FallHour
COMM 1000 Oral Communication 3
COMM DM 1650 Digital Media Seminar 1
COMM DM 1651 Digital Media Production I 3
UNIFI/General Education or University Electives 9
 Hours16
Spring
ENGLISH 1005 College Writing and Research 3
COMM COR 1010 Mass Communication and Society 3
UNIFI/General Education or University Electives 9
 Hours15
Sophomore
Fall
COMM DM 1652 Writing for Digital Media 3
COMM DM 3656 Digital Media Industries 3
Economics Area 3
UNIFI/General Education or University Electives 6
 Hours15
Spring
COMM COR 2020 Communication Research Methods 3
MKTG 2110 Principles of Marketing 3
COMM DM 3657 Promotion of Digital Media 3
UNIFI/General Education or University Electives 6
 Hours15
Junior
Fall
Marketing/Management/Business Area 3
COMM DM 4654/5654 Digital Media Management 3
UNIFI/General Education or University Electives 9
 Hours15
Spring
COMM COR 4124 Communication and Media Theories 3
COMM DM 4630/5630 Digital Media Law and Ethics 3
Marketing/Management/Business Area 3
UNIFI/General Education or University Electives 6
 Hours15
Senior
Fall
COMM DM 4632 Senior Seminar in Digital Media 3
COMM DM 4653/5653 Digital Media Distribution 3
COMM DM 3900 Internship or COMM DM 3179 Co-op 3
UNIFI/General Education or University Electives 6
 Hours15
Spring
UNIFI/General Education or University Electives 14
 Hours14
 Total Hours120